Lorenzo Belotti
Lorenzo Belotti event and community work

The details that make people want tocome back

I'm Lorenzo Belotti, a Berlin-based event and community manager who builds programs people actually come back to. I work across production, partnerships and content, in four languages, from first concept to last guest out the door.

A Few Figures

10+

events delivered per month, across two cities

240+

people attending each month

+50%

growth in event frequency, year on year

500+

guests at a single flagship event

How I Work

Three things I bring to a team.

01 / Programs, not one-offs

I build event calendars that compound — recurring formats, community ownership, and a reason for people to return rather than attend once.

02 / Partners who add something

I find and manage the partners, vendors and volunteers who make an event bigger than the budget allows, and I keep those relationships running after the event ends.

03 / Content in-house

I produce the videos, designs and campaigns for my own events, which means faster turnarounds and a consistent voice from announcement to recap.

How I Work

Three things I bring to a team.

01 / Programs, not one-offs

I build event calendars that compound — recurring formats, community ownership, and a reason for people to return rather than attend once.

02 / Partners who add something

I find and manage the partners, vendors and volunteers who make an event bigger than the budget allows, and I keep those relationships running after the event ends.

03 / Content in-house

I produce the videos, designs and campaigns for my own events, which means faster turnarounds and a consistent voice from announcement to recap.

Selected Event Work

01Building a Community Program That Grew Itself

Took an international residential community of 400+ people and rebuilt its events program around participation, not programming. Event frequency rose 50% year on year to more than six events a month per location, monthly attendance grew 40%, and resident-led events went from six a year to more than 25, with every event exceeding revenue expectations.

Rooftop Yoga at Sunset - sold out
Swap party series - open to everyone, not only the coliving community
From a one-off to a recurring event. Technical setup, seating, rooftop bar — all structured and set up in two hours by a single staff member.
+30 Talks, workshops and skill-shares hosted with foudners and professionals from different fields.
Recurring formats, owned from production to hosting.
+25 resident-led events - I provide the platform and space, they share their skills and passions.
Multiple assets created ad-hoc for each event, targeted towards improving guest experience while increasing revenue.
Rooftop Yoga at Sunset - sold out
Swap party series - open to everyone, not only the coliving community
From a one-off to a recurring event. Technical setup, seating, rooftop bar — all structured and set up in two hours by a single staff member.
+30 Talks, workshops and skill-shares hosted with foudners and professionals from different fields.
Recurring formats, owned from production to hosting.
+25 resident-led events - I provide the platform and space, they share their skills and passions.
Multiple assets created ad-hoc for each event, targeted towards improving guest experience while increasing revenue.
+50% event frequency · +40% attendance · +25 resident-led events
Program strategy · Community building · Event operations

02A Guest Experience Turnaround

Took over a stalled events calendar for a single location and rebuilt it from the ground up, growing attendance eightfold and doubling monthly events within a year. Guest satisfaction rose alongside it, with ratings climbing across both major review platforms.

8x attendance growth · Ratings up on Booking.com & Google · Monthly events doubled
Turnaround · Guest experience · Cross-functional ops
A Guest Experience Turnaround

03Opening the Venues to the Outside

Developed the partnership and venue-hire side of both locations, delivering thirteen external venue bookings alongside recurring partner-led event formats. Also grew the coworking membership base with seven new contracts and direct relationships that improved retention.

Opening the Venues to the Outside

A Case Study

The Collective / BOTANICA Series

Our highest-attended series to date, averaging 400+ guests a night.

Content & Design

Content and design that sets the tone.

Paid and organic campaigns across social and search, built for engagement and conversion. Under my ownership, engagement on Instagram rose 5x, turning social media from an underused channel to an asset for emotional marketing and for boosting brand image.

Structured promotional campaigns across Meta, TikTok and SEA.
Structured promotional campaigns across Meta, TikTok and SEA.
Paid campaigns that led to increased visibility.
Interviews and content with strong emotional hooks, targeted at maximizing engagement and improving brand image.
More structured and informative video content, aimed at presenting the product while keeping an light and engaging tone.
Work sample
Work sample
Work sample
Work sample
Meme-like content aimed at brand awareness. This particular reel, citing the content of an influencer popular at the time, generated 321k views, 22.7k likes and 259k shares - an unicum in the coliving sector.

Open to events, community and partnership roles, and to creative collaborations.

Let's make something happen.

Lorenzo Belotti
Photo by Olga Surikova

Open to events, community and partnership roles, and to creative collaborations.

Let's make something happen.

Lorenzo Belotti
Photo by Olga Surikova